“Striking Gold” wasn’t how I phrased it…

…but here’s a story from KCAU TV in Sioux City, Iowa, which covered a presentation I made yesterday to the Siouxland chapter of the Association of Fundraising Professionals. I suppose that’s a natural metaphor, though, since the people in that group are raising funds for local non-profit organizations.

I enjoyed the discussion yesterday, and wish the participants well in applying social media tools on behalf of their worthy causes.