Social Media University, Global (SMUG)
Suus Non Ut Difficile • Home of the SMUGgles
Here are my slides from this morning’s keynote at the 2nd Annual Mayo Clinic/Ragan Communications Social Media Summit.
As you will see toward the end, we announced formation of the Social Media Health Network this morning. Here is the news release, and here is the blog post on our Center for Social Media site where you can get more information.
On September 13 and 14, Mayo Clinic’s Center for Innovation hosted its second annual Transform symposium. If you weren’t able to attend in person (or even if you did, and want to review any of the presentations), we now have them uploaded as a playlist on our Mayo Clinic YouTube channel. I have embedded the playlist below:
Please feel free to embed the playlist or any of the individual videos on your blog, or otherwise share with those you think would find them interesting and helpful.
You’ve GOT to check out this story from the Today Show this morning…
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…but here’s a story from KCAU TV in Sioux City, Iowa, which covered a presentation I made yesterday to the Siouxland chapter of the Association of Fundraising Professionals. I suppose that’s a natural metaphor, though, since the people in that group are raising funds for local non-profit organizations.
I enjoyed the discussion yesterday, and wish the participants well in applying social media tools on behalf of their worthy causes.
In several previous posts here on SMUG and also on the Mayo Clinic News Blog and Podcast Blog, I’ve told the story about
Now WABC TV in New York has run a story about diagnosing mysterious wrist injuries, featuring Jayson and another another patient Dr. Berger has helped return to recreational golfing. It’s on ABC.com:
Social media tools such as YouTube and Twitter, while not directly mentioned in the WABC story, have played a huge role in spreading the word about Dr. Berger’s research discovery.
And as a result, many more patients will, like Erin, have an opportunity for a future without chronic wrist pain.
This post, which we put on the Mayo Clinic News Blog at the time of the first USA Today article and Twitter chat, has a list of the surgeons who have trained with Dr. Berger since he discovered the UT split. We’re sure many patients have been helped by these other surgeons as well.
This latest WABC story will continue to accelerate the diffusion of this research discovery, helping to fulfill the promise of social media as outlined in Thesis 33.
And in case you’re wondering how Jayson is doing now, check out his walk-off home run from yesterday’s game.
