I saw this great new Mac ad during the baseball playoffs last night, with Apple counter-punching on the Windows $300 million ad campaign:
[youtube=http://www.youtube.com/watch?v=MimCZikP8cY]
It was interesting that recent Windows ads used a PC look-alike to complain about stereotypes in the Mac ads.
[youtube=http://www.youtube.com/watch?v=xsN5hh2G7l8]
And the first Windows ad with Seinfeld was REALLY pointless:
[youtube=http://www.youtube.com/watch?v=uz6amk3P-hY]
Here’s another Mac ad, poking fun at the Microsoft decision to banish “Vista” from its advertising vocabulary:
[youtube=http://www.youtube.com/watch?v=50DHHMBIJf8]
I think Apple gets the best of this exchange, turning the huge Windows ad spend into a negative.
Erick Schonfeld at TechCrunch has a different opinion.
What do you think?
[polldaddy poll=1021502]
As much as I admire Apple, I wish they’d stop trashing the competition and focus on their own products. Windows and Vista are just too easy a target. Apple should focus instead on what is good about their own products.