I was honored last month to be interviewed for a week-long series by The Advisory Board Company called “Rules of Social Media” for their Daily Briefing Blog. I was in the Monday, Wednesday and Thursday posts, with colleagues from some other institutions featured on Tuesday and Friday. I think the series has some good nuggets, so check out the articles and let me know what you think.
Monday: Rules of social media: Define your target audience
Tuesday: Rules of social media: Let your patients tell their stories.
Wednesday: Rules of social media: Get onboard with a hospital blog.
Thursday: Rules of social media: Master the metrics.
Friday: Rules of social media: Sustain a two-way conversation.
