Reshape09

Here is the presentation I am offering at the Reshape09 summit in Nijmegen, the Netherlands.

Note to self: Next time you travel internationally and take a brief afternoon nap and therefore set you iPhone alarm to wake you in time for dinner, be sure when you reset the alarm for the next day that you change the designation from “p.m.” to “a.m.”

I overslept by about two hours this morning, but thankfully I had planned to get up four hours before my presentation, and thanks to Cisco (the guy, not the company) for the timely wake-up call.

Reshape09

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Getting “In the Loop” at Mayo Clinic

Picture 18

My colleagues from our employee communication group and media support services at Mayo Clinic presented this morning at the #MayoRagan09 social media summit in Scottsdale. They told about their most recent project, a completely opt-in email newsletter called “In the Loop.” See the screen shot above (click to enlarge) or download a sample below.

IN THE LOOP – Sept. 29 2009

Health Care Social Media Summit Keynote

Here are the slides for my presentation on Monday, Oct. 5 at the Health Care Social Media Summit we’re hosting at Mayo Clinic’s campus in Scottsdale, Arizona. It’s been a pleasure working with Ragan Communications to develop the program, and I’m looking forward to presenting and to hearing from the other speakers. I’m sure we will hear about lots of great health care social programs and that it will provide inspiration.

With more than 130 slides in my one-hour presentation, I hope to create sensory overload while at the same time inspiring participants to both see the possibilities inherent in social media and to believe that it’s something they can do. By having the slides posted here, it will illustrate the value of Slideshare.net and also will enable participants to fully engage in the discussion without feeling a need to take notes compulsively. They can tweet updates as they hear interesting tidbits (as I recommended here), but can know that everything they’re seeing will be available for review at a more leisurely pace.

Update: Here’s the presentation that I failed to insert originally. Thanks @PhilBaumann for pointing that out:

5 steps to getting the most out of #mayoragan09

I’m excited that we are on the verge of beginning the health care social media summit, which we are hosting at our Scottsdale, Arizona Mayo Clinic campus in collaboration with Ragan Communications. The pre-conference sessions start tomorrow, with the full conference kicking off on Monday.

I will be delivering the opening Keynote on Monday, and part of my role (and my goal) is to set the tone and provide pointers on how participants can have the best possible experience. I will be posting my slides for reference here on SMUG, but I wanted to start by offering some links and tips that I hope will be especially helpful for those who are newer to social media.

  1. Join Facebook. If you need some background, see the Facebook curriculum and particularly Facebook 101.
  2. Join the #MayoRagan09 group in Facebook.
  3. Write on the Facebook group’s wall, upload photos or videos, and start or participate in discussions.
  4. Join Twitter. You may find Twitter 101: Intro to Twitter and Twitter 102: Creating an Account helpful in getting started.
  5. Follow the #MayoRagan09 hashtag in Twitter in whatever way seems most convenient to you, whether it’s through a desktop application like Tweetdeck or a Web-based service such as Tweetchat, Hootsuite or CoTweet.

If you haven’t yet made plans to attend the summit, you can still sign up for the Webcast. Video recordings will likely be available for purchase following the summit. Meanwhile, please do join in the conversation via the means listed above.

A Taste of the Tools that are Changing the World

This is my presentation today at the Rochester, Minn. Thursday Noon Rotary Club.

I was asked to provide a 101 course in Social Media in 20 minutes. It’s a nice opportunity to develop an overview presentation that is a more concise version of what I typically do. And I’ve got a little surprise in store that doesn’t show up in the slides. I’ll update with that later.

My aim for the presentation is to help the participants see the power and potential of social media, but also to remove some of the mystery so they will be encouraged to try these tools personally.

How did I do?

Update: Here’s a photo someone sent me during the presentation (click photo to enlarge):

Rotary talk photo

And the little surprise was a live Skype video conference with my daughter, Rachel, and granddaughter, Evelyn. Instead of just talking about how Skype offers Jetsons-like functionality, I decided to demonstrate.