It also demonstrates something I learned back in my basketball days: you can’t score if you don’t shoot.
I had the pleasure of attending TEDxTC on May 5 at the Science Museum of Minnesota in St. Paul. The theme was, “The Extraordinary Capacity of our Youth.” Lacking the requisite $6,000 admission fee, I had never attended the original TED conference. I didn’t really know how the local events worked, and it was interesting that TED lends its brand to local organizers, who add the “x(CITYNAME)” tag. In this case there were a couple of youthful musical performers and three local speakers, and in between were interspersed a couple of TED Talks to bring a taste of the TED event to the local venue.
It was ironic to me that one of the videos the organizers showed was a talk by Sir Ken Robinson, which I had previously embedded here on SMUG and to which I refer in almost every one of my presentations (it’s well worth watching again):
This leads to the Twitter ROI part of the story. One of the event sponsors, Worrell Design (@WorrellDesign) held a contest asking attendees to tweet their favorite speaker quotes. I tweeted a few of them to the #TEDxTC tag, but my favorite (you can see at the 5:40 mark in the video above) was:
“If you’re not prepared to be wrong, you will never come up with anything original”
Ironically, when I tweeted it I think I got it wrong. I believe I tweeted something like:
“If you’re not prepared to be wrong, you’ll never be creative” #TEDxTC @Worrell
But, I tweeted it, and even though I should have used @WorrellDesign instead of @Worrell, my tweet was allowed into the contest, made the finals, and eventually was named the winner.
My prize arrived by mail on Thursday, courtesy of Worrell. It was a portable, 500GB USB-powered hard drive. Perfect for taking big video files on the road. See pictures in the SMUG Student Union on Facebook.
It’s just one of the neat things that has resulted from me getting involved in Twitter. If you’d like to start exploring Twitter, check out the SMUG Twitter Curriculum, and either start working through the courses in numerical order, or go right to Twitter 152: Tweetcamp III for a good overview.