I’m in Philadelphia today for a presentation and panel discussion as part of the third annual Lee White Innovation Institute. Here are the slides I will be using:
Social Media: Its Impact in a Changing Health Care Environment
View more presentations from Lee Aase.
I plan to update this post with some thoughts after the discussion. I hope event participants will continue the conversation here in the comments.
You showed tonight that deft use of social media can do much more than “building a brand”. Surely, Mayo’s brand is well established, you painted a vivid picture of why health care executives and clinicians would be wise to adopt social media for its many benefits.
Social media can be powerful tools in creating “communities”, and enabling connections when they likely would not have been made. Thanks for the fresh insights into the rising force of social media in the health care industry.
Go Phils (and Twins)!