Colon Cancer Alliance Presentation

I’m in Miami this morning for the Colon Cancer Alliance National Conference. Below are the slides I will be presenting.

One of the things I’m excited to share with this group is the Patient Advocate Associate memberships as well as the free guest accounts we now have available in the Social Media Health Network.

I look forward to the discussion!

 

Advisory Board Series spells out Rules of Social Media

I was honored last month to be interviewed for a week-long series by The Advisory Board Company called “Rules of Social Media” for their Daily Briefing Blog. I was in the Monday, Wednesday and Thursday posts, with colleagues from some other institutions featured on Tuesday and Friday. I think the series has some good nuggets, so check out the articles and let me know what you think.

Monday: Rules of social media: Define your target audience

Tuesday: Rules of social media: Let your patients tell their stories.

Wednesday: Rules of social media: Get onboard with a hospital blog.

Thursday: Rules of social media: Master the metrics.

Friday: Rules of social media: Sustain a two-way conversation.

 

Inside Social Media Podcast

Last week when I was in Seattle I had the opportunity to talk with Rick Mulready for his Inside Social Media podcast series.

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We had a good conversation, and I think you might find it helpful. You can listen here, or download directly as mp3.

You’ll also want to check out some of the segments in the archives, including the inaugural edition featuring Scott Monty.

A Fresh Look at Social Media

I’m in Orlando today for a presentation to FSHPRM, which is the public relations and marketing group affiliated with the Florida Hospital Association. I’ve spoken to this group a couple of times previously, the last time being in February 2009. It’s fun to look back at what I was saying then, and how far we have progressed.

Here are my slides for this morning’s presentation:

I’m organizing this presentation a little differently from what I’ve done in the last couple of years, and also adding some new material. What do you think?

HCSM Review #32: Patient Empowerment Edition

The HCSM Review is a peer-reviewed blog carnival for everyone interested in health care social media, and I’m glad to be moderating the 32nd edition. This time we’re focusing on the ways technology is improving the lives of patients, and how patients are taking advantage of social tools to improve their own lives.

Leading off, we have an essay contest through the Mayo Clinic Center for Social Media for patients and caregivers to win scholarships to attend Social Media Week at Mayo Clinic. We published the first batch of the essays and opened the voting on Monday. So as not to play favorites, here’s the link to the page where all of the essays are featured. Check them out and cast your votes.

Some other posts you might find interesting:

Brian McGowan will be hosting HCSM Review #33.