Social Media University, Global (SMUG)
Suus Non Ut Difficile • Home of the SMUGgles
Dr. Bas Bloem, the third speaker at REshape (#reshape09), shared a portion of this entertaining video in his presentation on Health 2.0: What it is and what it isn’t. You’ll get a kick out of this:
Dr. Bloem is doing some interesting work with ParkinsonNet, being piloted in Holland but planning to grow internationally. I see some strong parallels between this and the work Dr. Victor Montori is doing at Mayo Clinic with diabetes patients.
Here is the presentation I am offering at the Reshape09 summit in Nijmegen, the Netherlands.
Note to self: Next time you travel internationally and take a brief afternoon nap and therefore set you iPhone alarm to wake you in time for dinner, be sure when you reset the alarm for the next day that you change the designation from “p.m.” to “a.m.”
I overslept by about two hours this morning, but thankfully I had planned to get up four hours before my presentation, and thanks to Cisco (the guy, not the company) for the timely wake-up call.
When I first named our august institution of social media higher education, calling it Social Media University, Global was a bit of overstatement. Yes, through the world-wide Web it did have the potential for global reach, and I did already have some visitors from other continents, but clearly our institutional naming (and my self-designation as “Chancellor”) was, as the English say, “cheeky.”
Over the ensuing months the “G” became more deserved, or at least less ridiculous, as we reached the point at which we had SMUGgles from every continent (except Antarctica). We have continued to grow, with now more than 700 people having joined the SMUG group in Facebook.
But it’s one thing to have a global reach via the Web; it’s another to personally visit other parts of the world. Starting tomorrow, SMUG will officially become a little more global in reality, as I am at the airport in Rochester right now traveling to the Netherlands for two presentations. I will be arriving in Amsterdam at 9 a.m. Sunday morning and taking a train to Nijmegen, where I will participate in a series of events led by Lucien Engelen, including Reshape09 and the Health 2.0 Challenge. On Thursday we will go back to Amsterdam, where I will be presenting at the first international E-Mental Health Summit, and then I’m spending the night in London, where I will be visiting British media on Friday morning before returning to Minneapolis.
I look forward to an interesting adventure, and will be regularly reporting on the events here and via Twitter if you follow me.
If any of you have tips for international travel, or about the places I’m visiting, I would appreciate any guidance.
At the #mayoragan09 conference earlier this week I participated in a “30 ideas in 30 minutes” panel, which was intended to provide rapid-fire, practical applications and next steps to take for people interested in incorporating social media into their health care work.
My first tip (after the obligatory “Get a Flip”), was:
I suppose I shouldn’t have been, but I was somewhat surprised at the murmur that comment created. And in the Q&A session, I got this request:
My other tips, two of which require some expenditure and others that are free:
If you do anything at all in continuing education for your professional growth, you may spend $1,000 or more for conference registrations, plus travel expenses.
And of course, do take advantage of the free tools as well, including enrolling in SMUG (join the Facebook group, follow the Chancellor on Twitter, and subscribe to the RSS feed).
See Aaron Hughling’s take-aways from the conference, as well as Holly Potter’s.
I hope this helps you make the case for your smartphone, whether that’s with your employer, your spouse or to help you convince yourself.
I’m in Milwaukee this morning for the Wisconsin Healthcare Public Relations and Marketing Society (WHPRMS) annual meeting. It’s exciting to be here presenting to a group to which I spoke three years ago, just when I had begun blogging.
When I was with the group at Green Lake in 2006, I wrote a few posts you can find here.
You also can follow the tweets from #WHPRMS and contribute to the discussion.
Here are my slides: