Community 2.0: Energizing Word of Mouth through Social Media

This afternoon I’m presenting at the Community 2.0 conference in San Francisco. I’ve embedded the slides below.

 

View more presentations from Lee Aase.

Here are a few of the links to posts mentioned:

The Mayo Clinic Music Fun post on Sharing Mayo Clinic.

The story of Sharon Turner and her daughter, Jodi Hume, who shot that video.

The story of Anne de Bari and her husband Tony.

The $4-a-week Online Newsroom (and other MacGyver Tips)

Here’s the presentation I’m giving this morning at the Ragan Communications Corporate Communicators Conference in Chicago. I’m part of the Social Media track, from 9:45 to 10:45 CDT.

I welcome any questions or comments below. And if you want to follow or participate in the Twitter stream, please use the #ccc09 and #smug hashtags.

National Press Club Presentations

Here are the other members of the panel on which I presented this morning. Their presentation are embedded below.

Update: The other panelists were Sanjay Koyani, FDA; Craig Stoltz, Stoltz Digital Strategies (@craigstoltz); Nancy Shute, Contributing Editor, U.S. News & World Report (@nancyshute) and Bridget DeSimone, Health Unit Producer, Newshour with Jim Lehrer.

The first three had presentation decks, which they graciously allowed me to post on Slideshare and embed below. My slides are embedded in this post.

National Press Club Presentation

This morning I’m part of a panel at the National Press Club in Washington, D.C. entitled “Using New Media to Promote Health & Medical News.”

Here are the slides from my presentation:

 

I will be tweeting this event using the #allhealth hashtag. If you’d like to follow along and share your thoughts and questions, I’d be delighted to extend the reach of the discussion.

Here is the link to the post on Sharing Mayo Clinic about the Cowans, which is referenced in the last part of the presentation.

I welcome your thoughts, questions or other ideas.